It might be hard to imagine just how giving something away for free is going to help boost small business revenue but it’s true. It’s a powerful and effective marketing strategy that, if done correctly, can result in a flood of new customers and potential sales. So why does it work so well? Because it […]
Did you know that your website ‘About Us’ page is the page likely to get the most visits aside from your home page? It’s also the one that has the ability to connect and engage with your target audience more than any other. To explain it further, you’ve got to look at it from the […]
If you have a business website then you really should be blogging! That’s pretty standard advice. However there are also certain business blogging disadvantages that can cause many people to give up before they’ve even started. With this in mind, I thought that it would be a good idea to address some of the issues […]
For many people the safety net of being in paid employment with regular hours and a set pay day is all they can imagine, or indeed want. I guess I used to think that way when I was younger, but a change in the direction my life took, more or less caused me to stumble […]
Let’s face it, simply to exist in today’s society every business needs a website. After all long gone are the days when people would trawl through the Yellow Pages to find a “florist in Clacton” for example. Unfortunately, although most people ‘get it’ that they need a website for their business, many people fail to […]